Branding Digital Xperiential
Humayun’s Tomb

Client: J. B. Khokhani & Co.

Industry: Pharmaceutical Ingredients

Exhibition: CPHI India
Venue: Bombay Exhibition Centre, Goregaon, Mumbai, India
Stall Size: 96 Sq. Mtrs.

The Challenge:

J.B. Khokhani & Co.— was set to celebrate its 50th anniversary. The objective was to create a show-stopping exhibition stall that would commemorate five decades of excellence while engaging visitors through compelling brand storytelling and experiential design.

The Creative Solution:

Our CPHI stall design concept transformed the pharmaceutical exhibition space into a heritage-inspired journey through time. Drawing from classical architecture and cultural motifs, we created a brand theme exhibition stall that combined timeless elegance with modern functionality. The design featured:

  • Heritage architectural elements celebrating 50 years of legacy
  • Antique exhibition displays showcasing company milestones
  • Museum-like spatial experience with curated brand storytelling
  • Bespoke exhibition fabrication with premium materials and finishes
  • Strategic visitor engagement zones for meaningful interactions
generex sketch layout
generex floor plan
jbkhokhani & co sketch layout
generex sketch layout

The Results:

The pharma exhibition stall captivated attendees and industry professionals, earning widespread praise for its creativity, craftsmanship, and emotional resonance. The installation successfully reinforced the client’s industry leadership while creating memorable visitor experiences that translated into meaningful business connections.

jbkhokhani & co
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